Our craftsmanship is enclosed within a basket, the prosciutto del Cestello.
King's is simply known to most as the company that produces "il Prosciutto del Cestello".
To us this is more than just a slogan that identifies the company, the Cestello (basket) is the symbol that epitomizes our complete attention to the many details that make our product unique. The famous wicker basket with its typical form that is reminiscent of a ham, encloses and protects each of King's excellent creations. This basket has always been hand made by local craftsmen from wicker, a material that was widely used in ancient times by Celtic populations who inhabited areas of Veneto, with the willow tree as a symbol of fertility offering a secure hiding place and protection. The King's Cestello has been designed and created to offer exactly the same form of protection to its ham,
and encapsulates the traditions and the culture that stretch back into history.
The Cestello is the visual trademark of our brand, that differentiates our ham from all of the others, a basket that encloses and preserves our art and distinctive values.